Zaventra

S/00 · Case Study

E-commerce

E-commerce Recovery: Technical Cleanup and Category Revenue Expansion

5 months · Technical SEO + Content & Semantic SEO

The catalog was growing, but index bloat and weak category intent signals prevented key money pages from scaling.

+73% category-page organic revenue

S/01 · Goals & Approach

What we set out to do and how we delivered it.

Goals

  • Recover crawl and index efficiency
  • Improve ranking consistency for transactional categories
  • Lift category-led organic revenue

Approach

  • Removed faceted crawl traps and duplicate index patterns
  • Rebuilt category templates for clear intent, semantic depth, and better UX scanning
  • Strengthened editorial-to-commercial internal linking paths
  • Ran ongoing page-level CRO and SERP visibility tests

S/02 · Results

Measured outcomes.

Results

  • +73% category-page organic revenue
  • +54% increase in non-brand clicks
  • 37 priority terms moved into top 3 positions

S/03 · Next Step

Want similar growth outcomes?

Tell us about your goals and current performance. We respond with a focused diagnostic and the highest-impact next moves.

  • Diagnostic snapshot tailored to your site
  • Prioritized roadmap tied to revenue impact
  • Clear scope, timeline, and ownership model
Reply within 1–2 business days NDA-friendly No sales pressure